Alva Rug

Founded in 1980, Linie Design was created with the ambition of uniting Danish design sensibility with traditional Indian craftsmanship. From the beginning, the mission was clear: to produce handwoven rugs that reflect Nordic simplicity, uncompromising quality, and contemporary expression rather than traditional oriental aesthetics.

Working closely with Danish textile designers, each collection reflects an individual creative voice, translated by skilled artisans in India using time honored weaving techniques. The result is a balance of clean lines, refined texture, and thoughtful innovation that continues to define the brand’s identity.

Today, Linie Design remains guided by its founding values of decency, craftsmanship, and responsible production. With a focus on quality, environmental awareness, and ethical partnerships, the company creates handmade rugs designed to endure in both form and function.